Three Generations. One Community. Since 1937.
Pine Belt Cares is the community outreach and charitable giving initiative of Pine Belt Cars. For nearly ninety years, Pine Belt Cars has supported healthcare, education, youth organizations, first responders, veterans, and nonprofit organizations throughout Ocean and Monmouth Counties and the Jersey Shore.
Through Pine Belt Cares, Pine Belt Cars partners with local organizations, supports charitable initiatives, sponsors community programs, and invests in projects that strengthen the communities where our customers and employees live and work.
That commitment has been carried forward by three generations of the Sickel family — from Leon Sickel, who founded Pine Belt Cars on Route 88 in Lakewood in 1937, to his son David, to his grandson Robert, who leads the organization today. Some of those relationships span decades. Some carry the Pine Belt name on buildings where students compete, patients heal, and families gather.
If you want to be a leader in your community, you must do just that — LEAD within your community.
Through Pine Belt Cares, Pine Belt Cars has built one of its deepest and most sustained community relationships with Monmouth Medical Center — an RWJBarnabas Health facility serving patients across Ocean and Monmouth Counties from its Lakewood, NJ campus.
That commitment spans more than three decades and is led today by Robert Sickel, President, Pine Belt Enterprises, who serves as Chairman of the MMCSC Foundation Board and as a member of the MMC/MMCSC Board of Trustees. His father, David Sickel, served before him and remains an Emeritus member of the Foundation.
In 2022, Monmouth Medical Center named its Outpatient Infusion Unit the Pine Belt Family Infusion Center — where patients receive chemotherapy, biotherapy, and other life-saving infusions every day, close to home in Lakewood, NJ. Pine Belt Subaru reinforces that commitment annually through the Subaru Loves to Care program, partnering with The Leukemia & Lymphoma Society to deliver blankets and comfort kits directly to patients at the Center.
Through Pine Belt Cares, Pine Belt Cars supports the following healthcare organizations serving patients and families throughout Ocean and Monmouth Counties:
The Valerie Fund supports children living with cancer and blood disorders through comprehensive treatment centers across New Jersey and New York. Through Pine Belt Cares, Pine Belt Cars proudly supports its mission of delivering world-class care to children and their families.
CHOP is consistently ranked among the nation’s top pediatric hospitals, delivering advanced care to children across the region. Through Pine Belt Cares, Pine Belt Cars supports the CHOP Foundation’s mission to advance pediatric research and treatment.
Fighting H.A.R.D. — Helping kids who Have A Rare Disease or chronic illness — provides iPads and technology to hospitalized children, keeping them connected to school and family during treatment. Pine Belt Cares has supported Fighting H.A.R.D. across multiple years and initiatives.
Common Ground provides grief support services to children, teens, and families navigating loss at no cost to those who need it. Through Pine Belt Cares, Pine Belt Cars supports their mission of healing in the Shore community.
commongroundgriefcenter.org/ →
Big Hearts to Little Hearts supports families of children with congenital heart defects across New Jersey. Through Pine Belt Cares, Pine Belt Cars supports their mission of providing resources, community, and hope.
LADACIN Network has served individuals with disabilities and their families across New Jersey for more than 75 years. Through Pine Belt Cares, Pine Belt Cars supports their programs of therapy, education, and residential support.
Through Pine Belt Cares, Pine Belt Cars has invested in the schools, students, and families of the Jersey Shore — from sponsoring athletic facilities and student programs to quietly paying down school lunch balances at holiday time.
The Point Pleasant Borough Board of Education serves thousands of students across the borough’s public schools. Through Pine Belt Cares, Pine Belt Cars has built a sustained partnership with the district — including Pine Belt Stadium, home to student athletes across multiple sports.
The Point Pleasant Beach Board of Education serves students from kindergarten through graduation. Through Pine Belt Cares, Pine Belt Cars supports the district’s student programs, including Project Graduation — ensuring seniors celebrate safely.
The Point Pleasant Beach High School PTO enriches the educational experience for students and families across the school community. Pine Belt Cares is proud to support their efforts.
Howell Middle School serves students at a critical stage of their academic development. Through Pine Belt Cares, Pine Belt Cars supports the school’s student programs and community initiatives.
Toms River Field of Dreams is a 3.5-acre fully accessible playground and sports facility at Bey Lea Park designed for children with physical disabilities. As a founding sponsor through Pine Belt Cares, Pine Belt Cars helped create a place where children who use wheelchairs, walkers, and other mobility aids can play, compete, and belong.
At holiday time, Pine Belt Cares quietly pays down outstanding lunch balances for underprivileged children in Point Pleasant area schools — ensuring no student goes without a meal.
Through Pine Belt Cares, Pine Belt Cars provides annual scholarship support to students pursuing higher education, including the Alexa 2025 Scholarship, the Chloe Betten Scholarship, the Luca Perkins Scholarship, and the Summer DePaul Scholarship.
The Aldrich Elementary PTO supports student programming and family events throughout the school year. Pine Belt Cares is a proud recurring supporter.
The Antrim PTO supports school programs and community events for students and families. Through Pine Belt Cares, Pine Belt Cars is a recurring supporter of the Antrim PTO Cooks Tour.
The Lakewood HS Alumni Association honors the legacy of students and educators who have shaped the Lakewood community. Pine Belt Cares supports their ongoing mission.
Shore District serves students and families across Ocean County through scholarship programs and community initiatives. Pine Belt Cares is a proud supporter.
Through Pine Belt Cares, Pine Belt Cars has supported youth athletics across Ocean and Monmouth Counties for decades — backing the coaches, leagues, and facilities that give young athletes a place to grow.
First Tee uses the game of golf to build life skills, values, and character in young people. Through Pine Belt Cares, Pine Belt Cars supports First Tee’s programs serving young golfers across the Shore region.
Brick Little League provides youth baseball programs for players and families across Brick Township. Pine Belt Cares has supported Brick Little League across multiple seasons.
leagues.bluesombrero.com/bricklittleleague →
Point Pleasant Beach Little League serves young players and their families throughout the borough. Through Pine Belt Cares, Pine Belt Cars is a recurring field sponsor and community supporter.
Manasquan Recreation delivers youth sports and community programming to families across the borough. Pine Belt Cares supports their programs year-round.
Brick Football supports youth players and families across Brick Township through competitive programs and community events. Pine Belt Cares has supported Brick Football across multiple seasons.
Manasquan-Brielle Little League provides youth baseball programming for players and families across both communities. Pine Belt Cares is a proud supporter.
Point Pleasant Boro Baseball serves youth players and their families throughout Point Pleasant Borough. Through Pine Belt Cares, Pine Belt Cars supports their programs and community events.
The Point Pleasant Beach Surf Club develops young surfers along the Jersey Shore. Pine Belt Cares supports their programs and community presence.
Shore Conference Hockey supports student athletes competing across Ocean and Monmouth County schools. Through Pine Belt Cares, Pine Belt Cars backs their programs and competitions.
Heros Sports provides athletic programming and development opportunities for youth across the region. Pine Belt Cares is a proud supporter.
South Wall Little League serves youth baseball players and families in Wall Township. Through Pine Belt Cares, Pine Belt Cars supports their programs and community events.
Pine Belt Cares supports multiple Toms River youth athletic programs, backing players and families across Ocean County’s largest community.
Pine Belt Cares supports competitive youth athletic programs throughout the Shore region, investing in the development of young athletes across Ocean and Monmouth Counties.
The Point Pleasant Panthers serve student athletes across multiple sports in Point Pleasant. Through Pine Belt Cares, Pine Belt Cars supports their programs and community events.
Shore Elite Training provides athletic development programs for youth athletes across the Shore region. Pine Belt Cares is a proud supporter.
Through Pine Belt Cares, Pine Belt Cars has stood alongside the men and women who serve our communities in uniform — on the front lines of public safety and in the armed forces.
The Stephen Siller Tunnel to Towers Foundation provides mortgage-free homes to Gold Star and fallen first responder families. Through Pine Belt Cares, Pine Belt Cars is a proud supporter of their mission to honor America’s heroes.
The Marine Raider Foundation supports Marine Special Operations Forces and their families in times of need. Pine Belt Cares is proud to back their mission of service to those who serve.
The Howell Police Benevolent Association supports the officers who protect and serve Howell Township. Through Pine Belt Cares, Pine Belt Cars is a recurring supporter of their programs and community initiatives.
The Brick Township Police Benevolent Association supports the officers serving Brick’s communities. Pine Belt Cares is proud to back the men and women of the Brick PBA.
The Fraternal Order of Police Jersey Shore Lodge represents officers serving Ocean and Monmouth County communities. Through Pine Belt Cares, Pine Belt Cars supports their mission and membership.
The Manchester Township Police Benevolent Association supports officers serving Manchester Township. Pine Belt Cares is a proud supporter.
PBA Lodge 137 represents officers across the region. Through Pine Belt Cares, Pine Belt Cars supports their programs and community initiatives.
Special Olympics New Jersey provides year-round sports training and athletic competition for children and adults with intellectual disabilities. Through Pine Belt Cares, Pine Belt Cars supports their mission of transforming lives through sport.

Through Pine Belt Cares, Pine Belt Cars supports the organizations working to give animals a voice and a home — from local rescue groups to national advocacy organizations.
Pick Your Paw rescues animals from high-kill shelters and provides foster care, veterinary treatment, and adoption services across Ocean County. Pine Belt Cares is a recurring supporter of their life-saving work.
Pitties and Pals advocates for misunderstood breeds, providing rescue, rehabilitation, and rehoming services for dogs in need across New Jersey. Through Pine Belt Cares, Pine Belt Cars supports their mission.
The American Society for the Prevention of Cruelty to Animals works to rescue animals from abuse and pass humane laws across the country. Pine Belt Cares supports the ASPCA’s national mission.
The Toni Center serves Ocean County pet owners and rescue animals through community programs and adoption events. Through Pine Belt Cares, Pine Belt Cars supports their work in the local community.
Through Pine Belt Cares, Pine Belt Cars invests in the civic organizations, cultural institutions, and community programs that make Ocean and Monmouth Counties a place families are proud to call home.
The Township of Brick is one of Ocean County’s largest and most active communities. Through Pine Belt Cares, Pine Belt Cars has maintained a long-term civic partnership with the Township, supporting municipal programs and community events across more than a decade.
The Point Pleasant Beach Chamber of Commerce strengthens the borough’s business and civic community through programs including the Anchor Program. Pine Belt Cares is a longstanding supporter of their mission.
pointpleasantbeachchamber.com →
The Point Pleasant Chamber of Commerce serves the business and civic community of Point Pleasant Borough. Through Pine Belt Cares, Pine Belt Cars supports their programs and initiatives.
The Rotary Club of Point Pleasant Borough serves the local community through service, fellowship, and civic programs. Pine Belt Cares is a proud supporter.
The Rotary Club of Brick serves the Brick community through service programs and civic engagement. Through Pine Belt Cares, Pine Belt Cars supports their mission.
The Monmouth-Ocean Development Council promotes economic development and community vitality across the two-county region. Pine Belt Cares is a proud civic partner.
Habitat for Humanity builds strength, stability, and self-reliance through shelter for families in need. Through Pine Belt Cares, Pine Belt Cars supports Habitat’s Northern Ocean County chapter and their mission to build homes in our community.
Ocean County Strong supports community resilience and recovery initiatives across Ocean County. Pine Belt Cares is a recurring supporter of their work.
The Seaside Italian American Club serves the Seaside community through cultural and civic programs. Through Pine Belt Cares, Pine Belt Cars supports their mission and events.
Congregation Ahavat Olam serves the Lakewood community through programs of faith, education, and community support. Pine Belt Cares is proud to support their work.
St. Stephan Ukrainian Catholic Church serves its congregation and the broader community through programs of faith and humanitarian support. Through Pine Belt Cares, Pine Belt Cars supports their mission.
Feeding America is the nation’s largest hunger-relief organization, supporting food banks serving communities across the country. Through Pine Belt Cares, Pine Belt Cars supports Feeding America’s mission to end hunger.
The Jersey Shore Council of the Boy Scouts of America delivers programs that build character, citizenship, and leadership in young people across Ocean and Monmouth Counties. Pine Belt Cares is a proud supporter.
The Girl Scouts of the Jersey Shore empower young women across the region through programs of leadership, community, and skill-building. Through Pine Belt Cares, Pine Belt Cars supports their mission.
www.jerseyshoregirlscouts.org →
The Frances Foundation supports families facing serious illness, providing resources and comfort to those in need. Through Pine Belt Cares, Pine Belt Cars supports their mission.
Sky Festival Productions brings families together through community events across the Shore region. Pine Belt Cares supports their programs and community presence.
The Ocean County Columbus Day Parade celebrates community and cultural heritage across Ocean County. Pine Belt Cares is a proud supporter.
The Ocean County St. Patrick’s Parade celebrates community and cultural traditions along the Jersey Shore. Through Pine Belt Cares, Pine Belt Cars supports this annual community gathering.
The Point Pleasant Beach Seafood Festival is one of the Shore’s signature community events, drawing families from across the region. Pine Belt Cares is a proud supporter.
Through Pine Belt Cares, Pine Belt Cars is proud to support these national organizations whose missions touch the lives of families in our community and beyond.
Pine Belt Cares is rooted in Lakewood, NJ — where Pine Belt Cars has operated at 1088–1400 Route 88 since 1937. Our dealerships are minutes from the Garden State Parkway and the townships of Brick, Point Pleasant, Toms River, Howell, and Wall.
We have been your neighbors since 1937. We live here, work here, and raise our families here. The organizations supported through Pine Belt Cares are not causes we support from a distance — they are the fabric of the community we share.